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Many people are unaware of search engine marketing and just take for granted the results that appear when they search for something on a search engine such as Google. With over 86% of internet users using Google as their search engine, the need for your business to show on the first page of Google has never been greater. The purpose of this book is to help explain the different types of opportunities that exist, and the background and experience that you might need for a successful career move into the Search Engine Marketing industry.
Among what you are about to Learn in this book
- Why Google SEO Is a Necessary Component of Google SEM – The first thing that you must know about Google’s main goals when advertising and one of the main points here are that they want to bring better search results content before people using their search engine
- Essential Differences Between SEO and SEM – While both can be merged into the cosmos of the search engine, there are still significant gaps between SEO and SEM in terms of their functionality and their implementation.
- Does Your Business Need a Search Engine Marketing Consultant? – Many companies are wrong not to use a search engine marketing consultant, especially when they first consider whether the internet site is planned and implemented
- Search Engine Marketing Survival Tip – Avoid These 5 Search Ranking Killers – Time flies in the corporate world, and the marketing field of search engines shifts faster than most
Search engine marketing (SEM) has evolved to become the most reliable strategy for reaching your target audience and driving conversions. This book is a complete guide to search engine marketing. All the strategies practiced in search engine marketing.
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Publication date:April 18, 2021
File size:742 KB
Simultaneous device usage:Unlimited
Print length:63 pages